Sept. 3, 2023

Interview with viisi

We had the pleasure of interviewing viisi over Zoom video!

viisi, formerly known as Matthew Borley, takes us on a journey through his music evolution. Born in Calgary, Canada, and raised in Winnipeg's chilling cold, viisi's hip-hop passion ignited through his father's influence. Crafting rhymes from age 10, a Facebook track at 14 garnered praise, boosting his music confidence. YouTube beats fueled his creativity, progressing to licensed tracks, with parental support enhancing his setup.

viisi's music voyage unfolds, shaped by YouTube beats, and culminating in licensed originals. His alliance with manager Tim sprang from serendipity, paving industry pathways. The moniker "viisi" stems from Finnish "five," symbolizing life's five-year cycles.

viisi dives into the Liminal Collection. Personal, raw songs echo the liminal theory, each episode titled after a theory-linked word. Future artists are advised to maintain authenticity. Eleven pre-planned episodes are primed for release, bearing Viisi's distinct mark.

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viisi

Good things come in fives. Dropping his first rough cut as a high school freshman when he was just fourteen, Matthew Borley, couldn’t have known that five years later he’d be touring Europe, playing packed-out shows in the South of France. Initially sparked by his father during his teenage years, he was Introduced to select verses from ‘90s hip hop pioneers and most controversial rapper of his time, Eminem, Matt was profoundly impacted by his connection to the raw and unapologetic nature of the scene.

viisi (the Finnish word for “five”) represents past, present, and future. The young alternative/hip-hop phenom is determined to push the boundaries of what it means to be an artist in the modern era. Through his powerful and raw storytelling (inspired by his love of 90’s hip-hop legends), his music transcends the unique and universal human experiences that have shaped him. With a lyrical honesty and unwavering dedication to his craft, viisi is unafraid to delve into his personal experiences pulling from family conflicts, fallouts, reality checks, and struggles with self-worth. Writing prose with messages of life and dreams and of merit and substance, his visceral, yet familiar approach will surely leave fans moved and stunned.